So, let’s address the Fox in the room…

It’s been a long time coming and honestly this blog post is way over due. Rare Fox was founded early last year as a passion project for our team. We all held jobs in the creative / marketing space and knew that we loved what we did but hated the constraints of a typical 9-5 job. When we launched our store we worked hard to find the highest quality blanks to print our artwork onto. We became heavily invested in American Apparel and used their products as the base of our products.

Uh oh…

As you may or may not know, American Apparel has declared bankruptcy and will cease to exist in it current form. While some AA products may still end up being manufactured by Gilden, we thought it smart to cut ties and resource our entire store. This has caused a scramble on our end to refine our offerings and make sure we continue to do what we love. At the end of day what this means for you is simply better products to chose from.

Where Will We Go? What Will Do?

Onward and upward our friends. We consider this a gift in disguise and are so excited to show you what we got in 2017.

Stay Rare Foxes 


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